Why do marketing teams switch from Buffer to Kontentino?
For streamlined planning, smoother approvals, and effortless teamwork. See where Kontentino wins.
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Kontentino’s Standard plan costs €109/month and includes up to 40 social profiles and 10 users. Collaboration, approvals, and client access are all built in. No per-user fees.
Achieving the same setup with Buffer would cost around $400/month.
While Buffer may be more affordable for a single user managing just a few profiles, Kontentino quickly becomes the more cost-effective choice once you scale beyond 10 profiles or add additional team members.
| Scenario | Profiles | Users | Buffer Cost | Kontentino Cost | More Suitable Tool | Why |
|---|---|---|---|---|---|---|
| Solo marketer / small business | 1 - 3 | 1 | ~$5–$15 | €49 | Buffer | Cheaper for single-user publishing, no need for approvals. |
| Small team (agency or in-house) | 10 profiles | 5 users | ~$100 (Team plan) | €79 (Starter + plan) | Kontentino | Kontentino becomes the more affordable option without compromising overall feature quality. |
| Medium agency | 11 - 40 profiles | 10 users | $110–$400 (Team plan) | €109 | Kontentino | Far cheaper when scaling profiles; collaboration and client access included. |
| Enterprise marketing teams | 50+ profiles | 15+ users | $500+ | Custom pricing | Depends on needs | Buffer has integrations and API ecosystem; Kontentino is stronger for structured content & approvals. |
Kontentino has a built-in approval workflow system - a true differentiator for agencies and marketing teams. Every post can move through approval stages (e.g. copywriter - manager - client), with real-time commenting, task status, and visual post previews. Clients can quickly review and approve content with one click, or leave detailed feedback when needed.
Buffer doesn’t offer native approval workflows. Feedback typically happens via external tools.
Kontentino’s architecture is designed for multi-user, multi-client environments. You can assign roles (copywriter, manager, client...), leave internal notes, and manage multiple brands within one workspace.
Buffer, even in its Team plan, offers basic shared access but lacks deep role-based permissions, tasking, or internal feedback loops.
Kontentino’s visual, calendar-based interface displays each post exactly as it will appear once published, allowing even non-technical stakeholders to easily review and approve content. Its intuitive design and quick setup enable teams to start planning, collaborating, and publishing right away - no training required.
In contrast, Buffer’s powerful but more technical interface requires more configuration and setup time. While it offers advanced features for experienced users, its complexity can slow down onboarding and day-to-day operations for teams and agencies.
Kontentino is based in Europe and offers local expertise and live human support during EU working hours.
Buffer provides global, ticket-based support with slower response times, but no local-market context.
You and your team can work together. Assign tasks to graphic designers or copywriters to create the perfect post.
Comparing Kontentino vs. Buffer? Enjoy Kontentino's features that make team collaboration and approvals a breeze.
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Kontentino's AI content generator will help you to create posts, generate hashtags, and images. Or even just some ideas to help you get started.
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Facebook, Instagram, Twitter, Pinterest, Google Business Profile – it's all there, including a huge variety of post formats. Analyze your performance. Compare, track, and export in pdf.
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When the muse hits, swiftly save all your ideas to evolve into captivating posts in the future. Delegate tasks, simultaneously manage multiple posts, and schedule them with just a few clicks.
But they are real. We promise.
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