Instagram comment is a written or emoji-based response to a post that encourages interaction between users. It’s a key signal for engagement and helps build community and conversations around content.
A comment is feedback left on a post. It can express emotion, add opinions, or start discussions - and it signals to the algorithm that content is engaging.
They show genuine interaction. The more comments a post gets, the more Instagram boosts it to others. Comments turn passive viewers into active participants.
Ask questions, use interactive captions, and reply consistently. Comments build relationships and offer insights into what your audience cares about.
Set filters for spam or offensive words, respond promptly to meaningful feedback, and pin comments that add value.